The Edge Blog

A group of people are sitting in a room with question marks on the wall.
By Hans Oliver July 25, 2025
This isn’t some trendy buzzword cooked up by consultants. It’s a smarter, leaner, faster way to get real marketing leadership without blowing your budget. And yes, it’s catching on fast.
AI Prompt Agents
By Hans Oliver July 3, 2025
Discover why most small business marketing fails and how to fix it with the EDGE AI Prompt Vault—your all-in-one system for clear messaging, consistent strategy, and smarter content creation.
man at desk outlining a customer journey
By Hans Oliver June 17, 2025
If you're running your business without a clear marketing strategy, you're likely wasting time, money, and momentum. Our Strategy First process is designed to change that.
Man struggling with his marketing
By Hans Oliver June 13, 2025
The “Do You Need a Fractional CMO?” quiz was built to answer one critical question: Is your business ready for marketing leadership—without the full-time cost?
strategy vs tactics image
By Hans Oliver June 10, 2025
Discover the real cost of running marketing tactics without a clear strategy. Learn how a strategy-first approach boosts ROI, cuts waste, and drives better leads for home service businesses.
Edgewood Solutions Fractional CMO Agency located in Little Rock Arkansas
By Hans Oliver June 2, 2025
Revolutionize your marketing leadership with a Fractional CMO. Explore how they drive growth and innovation by delivering elite expertise without full-time commitments. Discover strategic solutions with the Edgewood Solution for sustainable success. Join savvy leaders optimizing their growth strategies now!
Meet Google Business Profile AI
By Hans Oliver May 22, 2025
Google’s new AI Mode prioritizes Business Profiles over websites. Here’s what it means—and how to stay visible in local search. Don’t get left behind.
By Hans Oliver May 19, 2025
Let’s cut through the noise: AI isn’t coming for your job. It’s coming for your edge. Your momentum. Your business. And if you're not already adapting, you're already behind.
Why Home Services Business Needs a Fractional CMO and a Strategy First Approach & team
By Hans Oliver February 9, 2025
At Edgewood Solutions, we specialize in helping home service businesses like yours develop a clear, results-driven marketing strategy—and execute it with precision.
Fractional CMO ipad
By Hans Oliver January 23, 2025
Discover how a Fractional CMO can transform your business with strategic marketing leadership. Explore cost-effective solutions for businesses in Little Rock, Arkansas, and beyond.
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