From Meh to Magic: Crafting Effective AI Prompts That Deliver
Crafting Prompts That Get Results from ChatGPT & Beyond
1. Keywords Are a Starting Line—Not the Strategy
Yes, SEO still matters. But using keywords like "marketing strategy" or "social media content" in your prompt without direction is like telling a designer, “Make it look nice.” What does that even mean?
Better:
“Write a 200-word LinkedIn post on marketing strategy for B2B startups, with a confident tone and a data-backed stat in the hook.”
You’ve just handed the AI context, tone, audience, and format. Now it knows what you actually want.
2. Give It a Role
AI is a shapeshifter. Want a copywriter, strategist, or Gen Z TikTok ghostwriter? Say so.
Prompt it like this:
“You are a SaaS marketing consultant writing an email to a time-strapped founder who hates fluff. Keep it punchy, persuasive, and focused on solving their churn problem.”
Suddenly, the AI isn’t just generating content. It’s stepping into character. That’s where the magic happens.
3. Set Constraints (Creativity Loves Them)
Blank-page syndrome? AI gets that too. Constraints help focus output and increase relevance.
Try specifying:
- Word count
- Style or tone
- Format (bullets, paragraphs, Q&A)
- Point of view (first-person, third-person)
- Audience knowledge level
Example:
“Write a 3-bullet summary of this 1000-word blog post for CMOs who need the TL;DR version.”
Now you’re getting something useful—not just another blog-shaped blob.
4. Train It With Examples
Want it to mirror your style? Show, don’t tell. Feed it an example paragraph or two, and say:
Try this:
“Match this writing style—conversational, a little punchy, but still informative.”
This works especially well for email copy, LinkedIn posts, or any place your voice is part of your brand.
5. Don’t Be Afraid to Iterate
The first draft is rarely the best. Get comfortable with back-and-forth.
Use prompts like:
“Make this snappier.”
“Add urgency without being salesy.”
“Cut this to half the length but keep the core message.”
Treat the AI like a junior copywriter. You guide, it rewrites. Fast.
Ready to Level Up?
Great prompts don’t just sound smart—they get results. They save you time, sharpen your message, and make your content stand out in a sea of AI mush.
Want to stop guessing and start prompting with purpose?
Check out our course the AI Prompt Vault
One short click away. Real-world examples and Fast wins.
