How to End 2024 More Fun and Profitable

Hans Oliver • August 6, 2024

Uncover New Opportunities by Analyzing Your Competitors

Want to make the end of 2024 both fun and profitable? Here's a simple yet effective strategy to boost your marketing efforts:

Find Your Toughest Competitor

Identify the competitor in your industry who is performing exceptionally well. This will be your benchmark for the exercise.



Bruce lee is standing in front of a brick wall without a shirt on.

Conduct a Teardown of Their Marketing Efforts

Use tools like Ahrefs, SEMrush, and others to analyze your competitor's marketing strategies. Many of these tools offer free trials, so you can get valuable insights without spending much money.


Iterate and Improve

Choose one aspect of their strategy and find a way to improve it. This could be their SEO tactics, social media campaigns, or content marketing approach. You can enhance your marketing efforts and gain a competitive edge by making incremental improvements.



Why This Exercise is Fun and Beneficial

(IMO) Not only is this a fun exercise, but it also provides practical insights that can make your marketing more effective. By focusing on one improvement at a time, you can systematically enhance your strategies and end the year on a high note.


Learn more about your customers journey

We charge $500 to do this.

We are showing you how to do it for your business for FREE!

Edgewood Solutions Google Business Profile e-mail course image
Yes! Sign me up!
Edgewood Solutions Fractional CMO Agency located in Little Rock Arkansas
By Hans Oliver June 2, 2025
Revolutionize your marketing leadership with a Fractional CMO. Explore how they drive growth and innovation by delivering elite expertise without full-time commitments. Discover strategic solutions with the Edgewood Solution for sustainable success. Join savvy leaders optimizing their growth strategies now!
Meet Google Business Profile AI
By Hans Oliver May 22, 2025
Google’s new AI Mode prioritizes Business Profiles over websites. Here’s what it means—and how to stay visible in local search. Don’t get left behind.
By Hans Oliver May 19, 2025
Let’s cut through the noise: AI isn’t coming for your job. It’s coming for your edge. Your momentum. Your business. And if you're not already adapting, you're already behind.